Booster Ads

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From Fancyclopedia 2, ca. 1959
Booster ads give financial support on a smaller scale than angeling. Ordinarily you just said "Congratulations to blank fanzine on its umpteenth anniversary from Joe Fann", in a sticker-sized space, and the profit went to help get out a big anniversary issue, or to defray the cost of some lithoing. Later, variety was introduced into the ads, as by saying "Joe Fann loves Tucker's wife" or Gertie Carr or whomever he wanted to love. And in some cases -- especially for official convention program booklets -- display- sized space may be paid for, for greetings from some angelfan or prozine.
From Fancyclopedia 1, ca. 1944
A form of financial support on a smaller scale than angeling. Originally you just said "Congratulations to blank fanzine on its second anniversary from Joe Fann", or words to that effect, in a sticker sized space, and the mazuma paid for such ads went to help get out a big anniversary ish, or defray the cost of some lithoing. Later, variety was introduced in the ads, as by letting the patron say "Joe Fann loves Tucker's wife" or Thorne Smith or whatever he wants to love. Penames as well as fans' own names purchase such space

In some cases, and especially for official convention program booklets, display-size space may be paid for for greetings from some angel-fan or a pro magazine.

See Advertising.



Publishing